Asked by
Chanel Ivette
on Dec 22, 2024
Verified
Brett was listening to his favourite rock band while reading a magazine advertisement for a new body lotion 'designed to make your partner crazy for you!' Sonia read the same advertisement in a quiet corner of the room. Brett thought he had better check out this new body lotion, but Sonia had forgotten about it as she turned the next page. This sounds very much like the effects of:
A) instrumental conditioning.
B) classical conditioning.
C) observational learning.
D) the mere exposure effect.
Mere Exposure Effect
The mere exposure effect is a psychological phenomenon where people tend to develop a preference for things simply because they are familiar with them.
Classical Conditioning
A learning process that occurs through associations between an environmental stimulus and a naturally occurring stimulus.
Body Lotion
A topical preparation intended for application on the skin to hydrate and possibly deliver other beneficial effects, such as soothing or healing properties.
- Master the dynamics surrounding attitude activation and its behavioral impact.
Verified Answer
MO
Learning Objectives
- Master the dynamics surrounding attitude activation and its behavioral impact.