Asked by
Blake Rogers
on Nov 02, 2024
Verified
Family factors have been shown to influence consumer car buying decisions.This is an example of a personal influence on consumer behavior.
Personal Influence
Personal influence refers to the impact an individual's behavior, opinions, or actions have on others, often affecting their decisions or perceptions.
- Pinpoint the determinants influencing the actions of consumers, covering both personal and family influences.
Verified Answer
EP
Learning Objectives
- Pinpoint the determinants influencing the actions of consumers, covering both personal and family influences.
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