Asked by
Aylin Silva
on Nov 19, 2024Verified
If you aim to change someone's attitudes, beliefs, or actions, it is vital to understand his or her ________, the combination of forces that drive people to satisfy their needs.
A) satisfaction quotient
B) concerns
C) personality
D) motivation
Motivation
The process or factors that drive an individual to engage in certain behaviors or pursue goals.
Attitudes
A settled way of thinking or feeling about something, often reflected in a person's behavior.
- Recognize the role of emotional and logical appeals in persuasive messages.
Verified Answer
LS
Learning Objectives
- Recognize the role of emotional and logical appeals in persuasive messages.