Asked by
Teliah Coleman
on Dec 08, 2024Verified
The key to coordination is to ensure that functional areas maintain:
A) the ability to envision future goals
B) consensus at all organizational levels
C) agreement on major marketing functions
D) ample time for planning
E) open lines of communication
Coordination
The process of organizing activities and resources efficiently to achieve a collective goal.
Functional Areas
Distinct segments of a business or organization, each focusing on a specific aspect of operations, such as marketing, finance, or human resources.
- Comprehend the essential strategic coordination in the marketing planning process.
Verified Answer
AB
Learning Objectives
- Comprehend the essential strategic coordination in the marketing planning process.
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