Though he has never owned a Jaguar, Jamie thinks that Jaguar vehicles are poorly made and have many mechanical problems. For Jaguar to sell Jamie a car, the company would need to change the ________ component of Jamie's attitude.

A) social
B) affective
C) functional
D) cognitive
E) physiological

Question

JUSTIN ANDERSON · Accepted Answer

Final Answer : D, Explanation :  Jamie's negative perception of Jaguar vehicles is based on his beliefs about their quality and reliability, which is a cognitive component of his attitude. Changing Jamie's beliefs about Jaguar vehicles by providing evidence of their superior quality and reliability would require a shift in his cognitive component.

Though he has never owned a Jaguar, Jamie thinks that Jaguar vehicles are poorly made and have many mechanical problems. For Jaguar to sell Jamie a car, the company would need to change the ________ component of Jamie's attitude.

A) social
B) affective
C) functional
D) cognitive
E) physiological

Definitions

Learning Objectives

Learning Objectives

Related questions

Though he has never owned a Jaguar, Jamie thinks that Jaguar vehicles are poorly made and have many mechanical problems. For Jaguar to sell Jamie a car, the company would need to change the ________ component of Jamie's attitude.A) socialB) affectiveC) functionalD) cognitiveE) physiological

Definitions

Learning Objectives

Learning Objectives

Related questions

Though he has never owned a Jaguar, Jamie thinks that Jaguar vehicles are poorly made and have many mechanical problems. For Jaguar to sell Jamie a car, the company would need to change the ________ component of Jamie's attitude.

A) social
B) affective
C) functional
D) cognitive
E) physiological