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Heather Layne
on Nov 28, 2024

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When requesting a favor or action, you should discuss only the direct benefits to the reader because indirect benefits are not persuasive.

Indirect Benefits

Advantages or improvements that are not directly observable or immediate but occur as a consequence of an action.

Direct Benefits

Immediate or tangible advantages that a person or organization can easily measure or identify.

Persuasive

Having the ability to convince others to agree with a viewpoint, idea, or course of action through argument or appeal.

  • Understand the characteristics of compelling requests in business correspondence.
  • Comprehend the effectiveness of assorted appeal methods in business interactions.
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Isaac FaulknerDec 04, 2024
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