Asked by
Mallory Halcomb
on Dec 09, 2024
Verified
A sales presentation has to be delivered after the prospect has reached the conviction stage of the mental buying process.
Conviction Stage
A phase in the buying process where potential customers develop a firm belief in the value and benefits of a product, making them more likely to purchase.
Sales Presentation
A formal pitch or demonstration given to potential buyers with the aim of securing a sale.
- Gain an understanding of the foundational ideas and sequential steps involved in delivering a sales presentation.
Verified Answer
BW
Learning Objectives
- Gain an understanding of the foundational ideas and sequential steps involved in delivering a sales presentation.