People are more likely to buy cupcakes when they are described as "half-cakes, priced at a bargain," as opposed to when they are simply described as "cupcakes." This is an example of people being influenced via the ____.

A) labeling technique
B) bait-and-switch technique
C) door-in-the-face technique
D) disrupt-then-reframe technique

Disrupt-then-reframe Technique

A persuasive strategy that involves introducing an unexpected element to disrupt thinking patterns, followed by a reframing of the situation to influence attitudes or behaviors.

Bargain

An agreement between two or more parties to exchange goods or services for mutually perceived value, often involving negotiation to reach favorable terms.